11 of the best cruelty-free matte lipsticks money can buy

From velvety velour to luscious liquid lipsticks

Here at heat we're very much of the philosophy that a bold lip can change the world. OK. Maybe not the world, but it can completely transform your makeup look and they're glam AF so we're big fans.

We're also big fans of cruelty-free cosmetics - makeup which is produced ethically, without testing on animals – so we can look great and our moral conscious remains intact (until we're no longer responsible for our actions when our sassy, drunk alter-ego comes out to play).

Read all about cruelty-free cosmetics here, btw.

Here are our fave cruelty-free matte lipsticks (including some fancy new liquid ones) you can buy right now.

Winky Lux

Winky Lux's Matte Lip Velour come in a variety of bold colours and are gluten free, paraben free as well as cruelty free. This colour is a personal fave of Taylor Swift appaz.


Urban Decay

Urban Decay products are all cruelty-free and many are also vegan. This new Comfortte Matte Vice Lipsick comes in 26 shades.

1993, £15.50

Kat Von D

Kat Von D's Studded Kiss Lipstick is pure matte lipstick heaven and comes in a loads of daring colours. It's 100% cruelty free and vegan, too.

Plan 9, Opaqua, Deep sea-foam green, $21.


You really can't beat a classic matte red lipstick, and the fact that Nars are cruelty free makes this one so ideal.

Semi Matte Lipstick, Jungle Red, £21.


NYX's Velvet Matte Lipstick is an affordable cruelty-free alternative.

Effervescent, £7.

Too Faced

Too Faced's Melted Matte liquid lipstick is a favourite with makeup artists every and we can definitely see why.

It's Happening (Bright Matte Magenta), £19

Bare Minerals

If you fancy keeping things simple with a nude lip á la Kim K, Bare Minerals' Gen Nude Matte Liquid Lipcolour is perfect for the job.

Wink, £17.

Lord & Berry

Timeless kissproof lipstick, Blossom, £15.


Lush aren't just all soaps and bath bombs ya know, they also have a super pigmented creulty free liquid matte lipstick and we're a bit in love.

Strong, £14.50.

Charlotte Tilbury

Is there anything better than a Charlotte Tilbury lippy. Especially seeing as they're paraben-free and cruelty free. YAAAAAS.

Matte Revolution lipstick in Glastonberry, £24.


Velvet Matte Liquid Lipstick in Obsessed.

(NB: Some on this list are owned by parent companies that are not cruelty free. However, the brands themselves are certified cruelty free and do not test on animals. None of the products on this list have themselves been tested on animals)

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